A report claims that Apple is gearing up to release a new entry-level iPad, along with an updated iPad. Will this help give sales a much-needed boost?
While Apple has been focused on pushing up the average selling price (ASP) of the iPad by pushing the iPad Pro, a report claims that Apple is preparing to release a new entry-level iPad, along with an updated iPad mini.
According to DigiTimes – which experience shows has a patchy track record for accuracy – touchscreen panel manufacturers General Interface Solution (GIS) and TPK Holding have received orders for displays for the new tablets.
Not much to go on, but there has been quite a bit of chatter surrounding the iPad lately, and this does fit in with what analysts such as KGI Securities analyst Ming-Chi Kuo were saying around the end of 2018.
It's no secret that iPad sales have been dwindling for year now, and nothing Apple does seems to be able to reverse declining sales.
The entry-level iPad, priced at $329, was last updated March 2018, so if Apple is looking to adopt a yearly upgrade cycle, it makes sense that there's a new one in the works. As for the current iPad mini 4, that thing is getting on a bit. First released back in September 2015, it has undergone a number of storage and pricing changes since then.
So it makes sense for Apple to give this a refresh. Or discontinue it. Or do what Apple does best, and keep selling old stuff at premium prices.
Would a cheaper iPad encourage you to buy one or upgrade your existing one?
Hello, my name is Mohd Azahar. I'm a self-employed Pivrate from the India.
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